Campaign Counsel

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Why We Exist
THE ESSENCE OF HAMMOND & ASSOCIATES

We have all seen first-hand the impact the nonprofit sector has had on the quality of life and resurgence of our region. This has not been an accident. It is the result of nonprofits quietly going about their work every day and transforming, enriching – sometimes even saving – the lives of those they serve.…

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2023 trends

Five Fundraising Trends for Nonprofit Organizations in 2023

As we move into the new year, it’s important for nonprofit organizations to focus on fundraising trends. This will help you make the most of your resources and maximize the impact of your development program. Here are five trends to watch out for in 2023. 1. The economy will present challenges across all sectors of…

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Fundraising Lessons Learned in 2022

2022 was a challenging year for non-profits. The pandemic has faded, but the aftereffects will linger for years. With the economic downturn, many donors began to trim their donations as the year ended. Read more in this post about the lessons we learned in 2022 that will guide our strategies going forward. 1. A Diverse…

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6 Principles of Successful Fundraising Campaigns

Supporting 5 Things You Need for Success are the following principles for successful campaigns: Positioning Relative to the Competition.The most attractive charitable organizations stand out from the crowd. They know how to distinguish themselves as philanthropic investment opportunities and set themselves apart from others which compete for the attention of donors and volunteers. Creating Authentic…

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The Psychology of Giving

In the New York Times recent section on giving, you will find the transcript of a conversation with Dr. Jen Shang – the world’s first Ph.D. in philanthropy and only philanthropic psychologist. The conversation focuses on understanding donor behavior and reiterates the most basic truth about fundraising: once you have a donor’s attention, you must…

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